My Charity Shop app shortlisted for 2023’s Retail Systems Awards

Eproductive’s My Charity Shop app has been shortlisted for 2023’s Mobile Innovation of the Year at the Retail Systems Awards.  Winners will be announced on the 29th June at London’s Waldorf Hilton.

Director Nick Cowls said “We’re delighted to be shortlisted for this national retail award. Almost three years of development work went into the My Charity Shop app and this year things have really started to take off.  We have over 20 charities live on the app and 10 more soon to join.  Gift aid donors all receive an automated thank you email after donating, and 10%-15% decide to install their gift aid card on the app. We also know those donors raise twice as much for their charity as non-installers.”

Recent innovations on the app include What’s in Store, a tile that allows shop managers to list an item with a photo and description in moments – perfect for specialist furniture shops. Find out more about the What’s in Store tile here